Don’t Make Me Rip Off Your Style, Jetset
I happen to work for a very large media company. I also happen to believe that we can make culture changes to fix the world through web enabled info-tainment. That’s why I would like to give thanks to Zadi & the crew at Jetset for featuring Episode 1 of “Lawns to Gardens” in their show, which tickles my netherbits with positive messaging and professional production. I am prouder of this than when I made Al Franken Cry!
Seriously, there are many many of us with something to say, and now we have a way to pull it off. Funny how Al Gore didn’t invent the Internet, but he sure is helping push an important message all around it. But he didn’t go far enough with the “How to” portion of his message.
Since I work in advertising, it’s my job to help people convince themselves they need something to better their lives from point A onward. I believe once the creative cats get hip to the fact that the planet can’t sustain our activities any longer, we’ll start to see a lot more sex used to sell the “Green Market”. Seriously. Advertising is practically porno these days anyway. We practically see blowjobs used to sell crackers.
If we want truck drivers to make behavioral changes, we must show them how to save money, get more sex, and avoid dying. It’s the easily digestible quick tidbits in web video that can make a difference in the deliverables. If we intermingle celebrity gossip with in-your-face mortality and fart jokes, we might just get the needle moving backward.
That moment will come when people realize how cool it is to STOP BUYING THINGS. At least cheaply made imports. Feel free to buy things from your local businesses, but shit…. I just bought a bike and they were ALL made in China. (Any local Portland bike manufacturers that can hook me up in the $300 – $400 range? Call me.)
So let’s crank this sucker up folks! Soon I will be revealing to you the ultimate plan for freeing ourselves from many of the challenges of global frying, oil addiction, species extinction and many more “Oh Crapola” subjects. I’m not messing with you, I wouldn’t do that. I have access to the ultimate “How To Save The World” guide that has the proof behind it, but it will take everyone’s help to pull it off.
I am in the middle of writing the book review right now, and the good news is coming soon 🙂